Small Business Marketing Help | Search Engine Optimization Web Marketing.
The problem is most small business website are never found on the internet and therefore their website is not generating new leads and customers on a daily basis. This where small business internet marketing comes in, there are many ways you can position your website on the internet so it is found by the exact people you want to attract.
Mobile marketing has many forms from creating smart phone apps, mobile banners for internet enabled phones, social media and the most effective and commonly known form of text message marketing. In short it is sending offers, specials, discounts and announcements to the mobile phone of your customer base. Customers opt in to receive the message from you by texting in a keyword that you select to a 5 or 5 digit short code. They are opting in to give you permission to send them relevant information about the business.
There are two major parts in every mobile campaign. The first one is to create your opt-in list by promoting it by any possible mean. The second step is to send relevant and interesting text offers to the list you created. The promotion is the part where you have to let your imagination run wild and come up with innovative ways of integrating your marketing materials with customer incentive and loyalty programs.
Marketing on the Internet is much less expensive than traditional advertising methods and there is more flexibility with it. Advertisements will reach a larger audience and will stay active much longer than offline marketing.