Small Business Website | Search Engine Optimization Web Marketing.
Small business website needs to lean, mean and bring in the revenue. Efficiency in its design to a low cost implementation of you website are great starts. So, in your haste to get your piece of the eCommerce pie, don't fall into some common pit traps.
Small Business owners just need to get started. Recent statistics show that a small percentage even have a website. In fact, it's been reported that only around 50% have an online presence at all.
Many business owners think that all they need do is put up a glamorous, flashy and beautiful business website and clients will break down the doors, cash in hand, and sales will go through the roof! And to feed this ugly and untrue rumor are the thousands of local website designers who are very talented in making a beautiful website - but absolutely stink at making it perform. And they forget to do what their clients - those who own the business website - need the most! And that is to help drive traffic.
A small business can be started at a very low cost and on a part-time basis. Small business is also well suited to internet marketing because it can easily serve specialized niches, something that would have been more difficult prior to the internet revolution which began in the late 1990s. Adapting to change is crucial in business and particularly small business; not being tied to any bureaucratic inertia, it is typically easier to respond to the marketplace quickly. Small business proprietors tend to be intimate with their customers and clients which results in greater accountability and maturity.